Architecture

‘Augmented’ and ‘reality’, put together in that order, are two words you’ve probably heard a lot of, and will continue hearing in the coming years. Commonly known as AR, augmented reality refers to technology that duplicate real-world environments while augmenting (rather than re

Arki is an Augmented Reality visualisation service for the architectural profession.

Rana Abboud explores the pros and cons of Augmented Reality in the practice of architecture.

Now, in the hands of a few architects and designers, virtual reality has the potential to revolutionize the design process.

Combining digital data with the real world for an augmented reality.

Greg Lynn used Microsoft HoloLens to design his contribution to the US Pavilion for the Venice Biennale 2016 and says it will change the industry

There is no one-size-fits-all marketing strategy that will work for your small architecture firm the same way it will with an established organization. Most larger firms acquire new clients through word of mouth, which can differ greatly from the marketing of smaller competitors. It is no secret that marketing in architecture can be outdated and it’s time that we become proactive and innovative in our approach towards new clients.

Explore the uses of augmented reality for space planning and design visualization within the construction and architecture industries.

It’s time for the profession to prepare. New software and hardware platforms are emerging that allow immersive environment representation—aka virtual...

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Virtual reality and augmented reality apps that architects, engineers, contractors, and owners should use to bring their projects to life.

In the visual arts a cityscape (urban landscape) is an artistic representation, such as a painting, drawing, print or photograph, of the physical aspects of a city or urban area. It is the urban equivalent of a landscape. Townscape is roughly synonymous with cityscape, though it implies the same difference in urban size and density (and even modernity) implicit in the difference between the words city and town. In urban design the terms refer to the configuration of built forms and interstitial space.